PRODUCT MANAGER - PLATFORM GROWTH & SCALING
Centific · Remote
📍 Remote Work( USA)via workday
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About Centific
Centific is a frontier AI data foundry that curates diverse, high-quality data, using our purpose-built technology platforms to empower the Magnificent Seven and our enterprise clients with safe, scalable AI deployment. Our team includes more than 150 PhDs and data scientists, along with more than 4,000 AI practitioners and engineers. We harness the power of an integrated solution ecosystem—comprising industry-leading partnerships and 1.8 million vertical domain experts in more than 230 markets—to create contextual, multilingual, pre-trained datasets; fine-tuned, industry-specific LLMs; and RAG pipelines supported by vector databases. Our zero-distance innovation™ solutions for GenAI can reduce GenAI costs by up to 80% and bring solutions to market 50% faster.
Our mission is to bridge the gap between AI creators and industry leaders by bringing best practices in GenAI to unicorn innovators and enterprise customers. We aim to help these organizations unlock significant business value by deploying GenAI at scale, helping to ensure they stay at the forefront of technological advancement and maintain a competitive edge in their respective markets.
About Job
PRODUCT MANAGER
Platform Growth & Social Experience
OneForma by Centific | Remote | Full-time | $160K–$180K + bonus | Reports to: AVP, Product Management
ABOUT ONEFORMA & CENTIFIC Centific is a frontier AI data foundry powering the world's leading foundational AI models. OneForma is Centific's contributor platform: a marketplace of 1.8 million domain experts, annotators, linguists, and AI trainers across 230+ markets.
We are executing a bold strategic pivot. OneForma is evolving from a transactional crowd platform into a professional creator network — where contributors build verifiable AI expertise portfolios, engage with an algorithmic task feed, earn through gamified contribution loops, and grow a professional identity in the AI economy. This is a 0-to-1 platform reinvention, not an incremental improvement.
WHY THIS ROLE 0-to-1 ownership: you will design and ship a social platform that does not exist yet — the professional identity and engagement layer for the AI economy
Direct impact: report to the AVP of Product with genuine decision-making authority from day one — not a support role, not a feature team
Market timing: the human-in-the-loop AI training market is expanding faster than any platform is currently serving it — we have the clients, the data, and the contributor base; we need the product
Series A company preparing for Series B comes with a lot of growth opportunities with enterprise clients including the world's leading AI labs and technology companies
Mission: every feature you ship improves the data quality behind the AI models used by billions of people
Team: 150+ PhDs, 4,000+ AI practitioners, 1.8M domain experts across 230 markets — the infrastructure is already here
Fully remote with flexibility to collaborate with US and global leadership teams
THE ROLE We are looking for a technically fluent Product Manager who combines marketplace growth instincts with enough technical depth to work directly with engineering — reading data, navigating codebases, and making architecture tradeoffs without needing a translator.
This role has two phases. In the first six months, you stabilize a platform with significant legacy technical debt — fixing the onboarding experience, unblocking engineering, and establishing the operational foundation to scale. From month six onward, you design the social-marketplace hybrid: algorithmic task feeds, contributor identity profiles, gamified engagement loops, and viral referral mechanics that take OneForma from 1.8 million contributors to 18 million.
You do not need to have built a ranked video feed before. You do need to understand how one works, be able to spec one with a data science team, and have the growth instincts to design the loops that bring contributors back daily.
KEY RESPONSIBILITIES Phase 1 — Platform Stabilization (Months 1–6) Own the contributor onboarding redesign: reduce sign-up-to-first-task from 30 minutes to under 3 minutes by simplifying identity verification, certification, and task matching
Work directly with engineering on legacy architecture decisions — understand data flows, surface tradeoffs, and advocate for solutions without requiring engineering to translate for you
Define and track platform health metrics: activation rate, time-to-first-task, task completion rate, payment cycle time, contributor satisfaction score
Establish a fast feedback cadence with engineering: review shipped features in dev environments, provide same-day input, reduce sprint cycle drag
Phase 2 — Social Platform Build (Months 6+) Design and own the algorithmic task feed: a personalized interface where contributors discover tasks, micro-learning content, and peer activity matched to their skills and history
Build the contributor identity layer: public AI expertise profiles with verified accuracy rates, domain certifications, skill badges, and shareable portfolio artifacts
Design PLG growth loops: content share mechanics, peer validation referral bonuses, and cohort-based project matching to drive organic contributor acquisition
Lead gamification systems: streaks, tier progression, leaderboards, and certification unlocks designed to drive daily return behavior, not just one-time activation
Collaborate with data science on the matching and recommendation engine: contributor-to-task routing, dynamic pricing, and cold-start solutions for new contributor segments
Cross-Functional & Strategic Partner with AVP of Product to define the roadmap balancing stabilization, growth, and enterprise B2B requirements
Work with enterprise sales to translate client requirements — specialized contributor segments, domain certifications, rapid turnaround SLAs — into platform capabilities
Define North Star metrics across both sides of the platform: DAU/WAU,
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