Partner Marketing

Are you a strategic thinker with strong marketing acumen? Are you passionate about marketing technology? Do you enjoy being involved at the ground floor with multi-faceted projects? Do you seek to drive real business results? As an experienced Partner Marketer, you will be responsible for providing external and internal marketing support for our growing professional services practice. As part of the global marketing team, you will interface closely with associates across sales, partner, product, strategy and sales enablement teams on partner program related efforts, planning and strategy. You will create and drive execution of outbound partner marketing activities and partner enablement. Partnering internally and externally, you are responsible for developing and executing various strategies and programs to drive pipeline, revenue and strengthen our brand presence and relationships What you will do: Drive th e marketing efforts to help achieve the   strategic   targets of   our   professional services   practice Interface with   partner and product   team s   and   partner   marketing organization s   to   p lan, build and execute joint   value proposition, messaging and   co-marketing plans   that support the   collective   visi on and goals of the partnership . Work closely with the global   marketing organization   to   collaborate on   campaign and program   execution and support   the Acxiom partner organization’s GTM goals. Areas   of support will include   events, digital, social media, marke ting operations, PR/Comms,   as well as overall sales enablement material development and thought leadership content development to fuel campaigns. Propose, influence, adapt an d help deliver partner   programs and activities to help generate leads, promote joint program awareness and influence partner executives, sales, and other influenc ing groups and/or end customers . Develop videos,   provide sales enablement and training materials,   create   collateral, fact sheets, thought leadership assets, internal and external newsletter and more   leveraging support across the larger marketing team.   Support promotion   and messaging   of   the Acxiom full portfolio   and services across   partner teams   and in market . Support and content creation for   partner enablement tools   and programs . Work with finance   and legal teams when necessary and appropriate . Understand   the latest   demand   creation t echniques and   identify opportunities for partner revenue acceleration . Pr ovide the status and KPIs for   partner programs and activities   when appropriate . Work closely with   ops to track   marketing program impact and pipeline generation to support revenue growth targets. Stay knowledgeable and   aware of   partnership marketing activities/best practices   external   to Acxiom . What you will need: BA/BS   Business Administration,   Marketing   or equivalent ;   MBA   preferred 5 + years   of partner marketing/program   experience ,   preferably in a both a B2B and B2C   context with a range of partner types 2 + years   of   experience   preferable with a   marketing technology   and / or services provider Account services experience   Creative ness , resourceful ness and the   ab ility   to work independently Proactive, initiative taker, proven track record of success Strong   Powerpoint and creative skills   plus   project management skills Strong written, verbal, editing, and presentation skills Highly   collaborative   both across internal   Acxiom and with partners , agencies and platforms A   deep sense of ownership and accountability Team player , great communicator, collaborator Travel Requirements:  Up to 20% Primary Location City/State: Homebased - Conway, Arkansas Additional Locations (if applicable): Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status. Attention California Applicants:  Please see our CCPA/CPRA Privacy Act notice here . Attention Colorado, California, Connecticut, Maryland, Nevada,  New Jersey, New York City , Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned   locations   but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact   [email protected] .