Account Executive, NetLine Growth
Informa Group Plc. · Massachusetts
📍 Newton, MA, usvia smartrecruitersPosted 2026-06-30
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Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?
At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.
We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.
About Informa TechTarget
Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.
With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.
Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:
Trusted information that shapes the industry and informs investment
Intelligence and advice that guides and influences strategy
Advertising that grows reputation and establishes thought leadership
Custom content that engages and prompts action
Intent and demand generation that more precisely targets and converts
Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.
For more information, visit informatechtarget.com and follow us on LinkedIn
This position is based in our 275 Grove St, Auburndale, MA 02466, USA office.
Position Overview
We are seeking a dynamic and results-driven Account Executive to join our NetLine Growth Sales team. This role is critical in driving revenue growth by identifying, developing, and closing new business opportunities while expanding relationships with existing clients. The ideal candidate will be a strategic thinker with a proven track record in B2B sales, particularly within the technology, marketing, or lead generation sectors, and will possess a strong hunter mentality with the ability to aggressively pursue and win new accounts.
Key Responsibilities
New Business Development & Hunting
Proactively identify, prospect, and qualify new business opportunities through outbound efforts including cold calling, email campaigns, social selling, and networking
Research and target high-value accounts within assigned territory or vertical markets
Break into new accounts and establish relationships with key stakeholders and decision-makers
Develop creative strategies to penetrate competitive accounts and displace incumbent vendors
Leverage multiple channels and touchpoints to generate interest and secure initial meetings
Maintain a hunter mindset with relentless focus on opening new doors and expanding market share
Sales & Revenue Generation
Develop and execute strategic sales plans to achieve and exceed quarterly and annual revenue targets
Manage the full sales cycle from prospecting and qualification through negotiation and closing
Build and maintain a robust pipeline of qualified opportunities using CRM tools, with emphasis on net-new business
Convert prospects into long-term clients through consultative selling and value-based positioning
Client Relationship Management
Establish and nurture strong relationships with key decision-makers and stakeholders at target accounts
Conduct needs assessments to understand client challenges and business objectives
Present tailored solutions that demonstrate clear ROI and align with client goals
Serve as a trusted advisor to clients, providing insights on industry trends and best practices
Account Growth & Expansion
Identify upsell and cross-sell opportunities within existing accounts
Collaborate with account management teams to ensure seamless client experience and retention
Monitor account health and proactively address potential issues or concerns
Collaboration & Teamwork
Partner with marketing, product, and customer success teams to optimize sales strategies
Share market intelligence and customer feedback to inform product development and positioning
Participate in team meetings, training sessions, and sales initiatives
Performance & Reporting
Maintain accurate and up-to-date records of all sales activities in CRM system
Provide regular forecasts and reports on sales performance, pipeline status, and market trends
Analyze sales metrics to identify areas for improvement and optimization
What We Offer
Competitive base salary plus uncapped commission structure
Comprehensive benefits package including health, dental, and vision coverage
Professional development opportunities and ongoing sales training
Collaborative and innovative work environment
Opportunity for career advancement within a growing organization
Flexible work arrangements
Experience & Skills
3-5 years of proven success in B2B sales, preferably in SaaS, marketing technology, or lead generation
Demonstrated track record as a "hunter" with proven ability to prospect, open new accounts, and generate net-new revenue
Experience with outbound prospecting techniques including cold calling, email outreach, and social selling
Strong understanding of consultative and solution-based selling methodologies
Excellent communication, presentation, and negotiation skills
Ability to build rapport quickly and establish credibility with C-level executives and senior decision-makers
Comfortable with rejection and persistent in pursuing opportunities
Technical Competencies
Proficiency with CRM platforms (Salesforce, HubSpot, or
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